Joel Long is an entrepreneur, problem solver and perpetual pupil. 

Joel is the CEO and co-founder of Rook Advisors in Albuquerque, New Mexico.

Joel has multi-faceted experience across a number of fields, including consulting, software development, firearms and law enforcement tactical team member.

Joel is passionate about helping people grow - individually and as a business. He thinks the #1 mistake most businesses make, is not properly valuing their people.

Join along this podcast, which is an exercise in personal growth, learning from experts in their own fields.